If you’re in Seattle tomorrow, April 25th, go to this China business conference

The Economist Business Without Borders breakfast series is taking its talents to Seattle this week. China legal expert Dan Harris of the China Law Blog will be one of the panelists, as will China business author Ted Fishman, who’s books I highly recommend. The following is a write up from the China Law Blog that provides all of the information you need to attend.

On Wednesday, April 25th, 2012, I will be on a breakfast panel discussing “Doing Business With China” as part of the Economist’s Business Without Borders breakfast series. This event will take place at the Alexis Hotel, at 1007 First Avenue, in Seattle, Washington.

My co-panelists will be the following:

  • Julie Felss Masino, Vice President of Starbucks’ Global Beverage Group and former Vice President of Marketing and Category for Starbucks in China.  I saw Ms. Masino give a great speech at this year’s Wharton China Forum, so I can assure you of her bona fides for this breakfast.
  • Leo Abruzzese, Director, Custom Research and Editorial Director, Americas, for theEconomist Intelligence Unit.  I do not know Leo, but I am a longtime (and huge) fan of both the Economist and the Economist Intelligence Unit (seriously though, who isn’t?). Mr. Abruzzese will be starting the event by speaking on the global economy and then moderate the China panel.

The Puget Sound Business Journal does a nice job describing this event, as follows:

The Economist Intelligence Unit is hosting a complimentary breakfast meeting for senior executives. EIU director global forecasting, Leo Abruzzese, will present the Global Economic Outlook for 2012 and beyond followed by a highly participatory panel discussion on doing business in China. Top industry experts including Julie Felss Masino of Starbucks Coffee, New York Times best-selling author Ted Fishman, and Dan Harris of Harris & Moure will provide insights into Chinese innovation, the realities of the Chinese economy and an exploration into the way human capital is employed to find success.

The Economist Intelligence Unit has this to say about it:

Doing business in China: Decade of the dragon

The staggering growth of the Chinese economy offers unique opportunity for foreign enterprises nimble enough to take advantage of rapidly changing circumstances and unorthodox ways of doing business. In fact, China offers companies an opportunity to scale very quickly. China can be a risky place to do business—the normal rules of intellectual property do not apply. Cultural mores and personal relationships are vitally important. This session is a deep dive into doing business in China, including insights into Chinese innovation, the realities of the Chinese economy, and an exploration into the way human capital is employed to find success.

Benefits of attending:

Gain insights from the Economist Intelligence Unit about the economic landscape in 2012 and beyond
Hear from leading experts about the outlook for China
Learn about the impact of government regulation on foreign capital
Discover how others are creating sustainable expansion strategies
Network with senior level executives about the opportunities and challenges of expanding into the region

I hope to see you there.

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